- The AXE Effect
- The AXE Effect ( www.axeetkisi.com )
Worked as creative director.
Active roles in project:
Full Web Design
I developed a concept for Unilever AXE. We deal with the effects of AXE on women. We were 16 staff. I was a general art director in this project. I shaped 10 models with product to represent each product. It was used make-up, hair and production team. After post production, I adapted the models into desing. And then, I created a special concept with interactive games to client.