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Bēhance

  • AVC Group
    Brand Identity Refresh

  • AVC Group makes the technological practical – designing, implementing and supporting advanced systems, from domestic satellite installations to global IT infrastructures, that deliver workable solutions for their partners.

    The new identity should keep the same idea of AVC’s business, while maintaining the simplicity and confidence of a big brand that would penetrate new markets in the future.

    The new logo is a modern interpretation of the previous mark, keeping the same features, conservative with a modern touch.

    Produced whilst working at Heart&Soul, under the creative directorship of David Thompson.