When we were approached by AT&T AdWorks, we were asked to create something "sexy and awe-inspiring". Something different than our typical whimsical, cutesy spots. We were glad to accept the challenge and try something a bit different. What we came up with was a beautifuly sureal universe filled with bright stars, galaxies and rich color. We wanted to present Blueprint as something that was beautiful on the outside but extremely complex on the inside. So we mixed and matched a stark blueprint style with the full richness of the color picture and it just created a really nice effect.

 

 

We were asked to create two original pieces for this 1) A video to introduce Blueprint 2) An animated slide presentation for a Keynote Address. You can see both below:

 

 

CREATOR: Adam Perlis
ART DIRECTORS: Timothy McAuliffe and Taylor Conophy
MUSIC: Ben Kogan and Danny Wolf - Wolf & Rabbit Music
SOUND DESIGN: Ben Kornstein