This is a branding project I did at Norges Kreative Fagskole. I developed a new visual identity for Create Norway, which is a brand with a modern take on traditional handicrafts. The brand was founded by Heimen Norway and reflects its values of authentic craftsmanship and high quality but with a modern angle. The customer wanted to have a new logo, a website and associated things which they might need for the brand, such as stationary, business card, posters, etc.
I decided to change the name Create Norway to ARV (which means heritage in Norwegian) because I think it suits the scope of the company and its target group better. At the same time it reflects the values, feelings and impressions that Heimen wishes for.
