Launched alongside a global brand refresh, Inertia set in motion payment pioneer GoCardless, by creating a series of clever designs and animations to better demonstrate why they are the best way to collect recurring payments.
— An own-able and premium aesthetic, key to cut through the competition in this highly innovative financial space.
Smart. Simple. Slick.
By developing a visual language that is clear and simple, complex ideas and messages were successfully communicated, helping to define the expertise of GoCardless and their services.