The Game Within
Positioning an executive coaching practice.
For full text and brochure downloads visit http://www.thegamewithin.com
Positioning an executive coaching practice.
For full text and brochure downloads visit http://www.thegamewithin.com
MassGrass established The Game Within as a Total Leadership Performance Group that awakens leaders and inspires organizations to new levels of peak performance.This engagement included brand positioning and message development, brand architecture development and copywriting services for all on- and offline marketing materials. MassGrass strategic partner Cause Design handled a brand identity refreshment and print and online design sensibilities. This partnership was integral to pulling the brand strategy through messaging that played with golf vernacular to embody the firm's process, outcomes and unique approach to leadership development.