Driv Loo's profilewennie yeow's profile

S-DAY



S-Day is a fine fragrance specialist that designs & creates the fragrance that strikes an emotional chord with Asian consumers. They have more than 20 types of fragrances, portable and travel-friendly for everyday scents to suit different styles, moods, and personalities.

The logotype is rather simple and minimal, we created a series of graphic elements by extending the logo into various forms of spray patterns to signify the idea of different scents for different days. We were also involved in the art direction of photography and product styling to portray each unique flavour.


Art Director: Driv Loo 
Designer/ Stylist: Wennie Yeow
Copywriter: SeYin Poong
Photographer: Kenny Foo
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S-DAY
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S-DAY

S-Day is a fine fragrance specialist that designs & creates the fragrance that strikes an emotional chord with Asian consumers. They have more th Read More

Published: