Unloading | 失载

-

失载这部短片，起初并无定向需求，而是靠探索和研究而形成的项目。但溯源的话，其实是一张海报。当时北京团队需要招聘3d相关设计师，来增加设计团队能力的多样性。自己试着融合了，建模、灯光、渲染以及动画模块（多为目前主流三维三维软件Cinema4D的模组界面）在这张海报里，这些模块也基本勾勒出每个3D General artist的能力图谱。并把最能象征未来和未知的意象-宇航员放在正中，腾空而起，来表达探索精神。

宇航员基础模型来自于behance上设计师Domenico D’Alisa（free licence），略作删减。材质和渲染均出在Octane。海报制作过程中，因为只是动作，并没有关键帧动画，所以自己简单骨骼绑定然后摆了一个腾空而起的pose。海报比较注重用静态动作和视觉氛围，来传达意念想法。

当时NIKE的slogan一直萦绕脑海，Yesterday you said tomorrow。接下来尝试用很意识流的形式来传达我们每个人，都不应受制于过去的人，事，空间等种种的束缚，而可以永远好奇，热血，执着于去探索未知的的远方。于是就有了，时钟（半圆，从昨天走向今天）/地铁/牢笼/星球大陆等的意象设定。整个故事从最开始的加载受控，被要求去向一个看起来表面很宏大的远方，闪回，纠结于过去的牢笼和经历，到最后的觉醒，摆脱控制走向自由。也由此延展想到一个命题，be man or be machine？

选择成为人，成为一个拥有独立思考，把握自己命运，拥有主观能动性的人；还是做一个机器，做一个庞大机器上的螺丝钉，每日重复一样的工作，直到被未来的ai取代。

短片最终应用于MEUX官方作为概念宣传

http://meux.baidu.com

Unloading is a short film，completed by personal research and development. Its source is a poster. At that time, the Beijing design team needed a poster to recruit 3d designers. I tried to integrate the modules of modeling, lighting, rendering, and animation in this poster, and put the image that best symbolizes the future-astronauts in the middle of the sky to express everyone ’s longing for the future, and The ability required by the recruit.

After the poster was completed, I thought by chance that I could use astronauts, clock (past and future), and choose to make a very experimental
short film.

The concept that came to mind at the time was only a sentence of Nike's slogan, Yesterday you said tomorrow. Next, try to convey each of us in the form of a very stream of consciousness. We should not be subject to the past people, things, spaces, etc., but we can always be curious, passionate, and persistent to explore from an unknown distance. So there is, the image setting of the clock (semicircle, from yesterday to today) / subway / cage / planet continent. The whole story is controlled from the beginning, and is required to go to a distant place that looks very large, flashing back, entangled in the cage and experience of the past, and finally awakened to get rid of control and move towards freedom. Also extended to think of a proposition, be man or be machine?

Be a person, a person who has independent thinking, grasps his own destiny, and has subjective initiative; be machine, make screws on a huge machine, and repeat the same work every day until it is replaced by ai.

The short film was finally applied to the official MEUX as a concept promotion

http://meux.baidu.com

Feature in STASH MEDIA