The design for a 360 degree, omni directional HDTV antenna.  The tower design supported the internal elements in a vertical orientation.  The small footprint allows for easy placement anywhere.  The glowing blue ring indicates that the power amplifier is on.  The graphical pattern is an alternating pattern of matte and hairline brushed texture, separated by thin grooves in high gloss.  The design was partially inspired by rolls of twine and sewing thread.

This design has been extremely well received and was placed at most major retailers.  Here is just one very nice review from https://www.nerdmuch.com/ that speaks to the design.

Enter TERK, a brand that takes physical product design into greater consideration than its competitors while still not sacrificing product quality. The company has many different products available, but the best-looking of the bunch is the TERK Platinum Ultra Pro Omni HDTV antenna.

This amplified multi-directional antenna is incredibly stylish, and it feels almost like an art conversation piece with its unique look. It has a cone-like shape and it’s just under a foot tall (10.83″ to be exact). It’s all-black with a blue LED light ring at the bottom, and it has a modern/almost-futuristic aesthetic to it — like something you’d see in a near-future-set sci-fi film.

You don’t have to stick it on your wall or behind a painting or anything like that. Instead, you can set it right on your entertainment center next to your TV, and you won’t have to be embarrassed about what it looks like because, well, it looks great. It’s clear that TERK’s focus was the device’s design — a sleek, modern cone-shaped device that looks great with the rest of your entertainment devices — and when you pair that with its strong signal and comparable price point, it’s a great option for those looking to receive OTA HDTV.