As Marketing Branding Director for ASGCU, I felt it important to provide our team of 80 student workers with some memorabilia, as executives do every year. My checklist for this garment was that it needed to be 1. wearable for every body type, 2. say "ASGCU" without being purple or have the shield logo slapped on it, 3. personal to each person. I wanted to design something they would want to buy and wear from a store that they have nostalgic connection to. The white designs you see to the right are optional designs for the back. These crewnecks were produced with embroidered front stitching and regular print on the back. It makes my heart swell to see them worn on and off campus all the time, even a year later.