Zoe Greenhalgh's profile

TOPMAN x CALM Wheel of Wellness

TOPMAN x CALM Wheel of Wellness
March 2020
Topman's Wheel of Wellness was a series of animations utilised on Instagram Stories. In collaboration with mental health charity CALM, the idea was to encourage people to take a break and get help if they're struggling during the lockdown. 
The wheel on frame three spins and the idea is that the user randomly taps and holds the screen to stop the wheel and find their wellness suggestion, like call a friend or read a book

I took this project from concept through to design and animation, below is the final post from the Topman Instagram account.
TOPMAN x CALM Wheel of Wellness
Published:

TOPMAN x CALM Wheel of Wellness

A Topman collaboration with mental health charity CALM to encourage wellness and provide support during the lockdown.

Published: