Identity
Web design
Design systems
Art direction
Web design
Design systems
Art direction
2017-2019
ThemeRex is an experienced group of WordPress experts who specialize on micro-niche themes. Established in 2013, team has created 300+ themes for the world’s most popular content management system since then. The main purpose of this project was to create
a simple, strong and recognizable visual language. But it did not have to contradict with many different styles of templates.
Over 30,000 customers use ThemeRex themes to power their websites for all kinds
Over 30,000 customers use ThemeRex themes to power their websites for all kinds
of business. This large number of startups, services, and people has been reflected in identity, including street style photos and vibrant, bold colors. A variety of palettes also helped to separate the various features of templates and services. Which in turn was balanced by simple typography, based on well designed Inter font.
