Sorin Trăistaru's profile

Posterjam Offbeat - S Poster

My first project of 2020 was this poster featuring the letter S with some custom-designed borders and type-related elements. The poster was part of Posterjam Offbeat x Type Thursday Bucharest exhibition. During the January Type Thursday event, I had the opportunity to present and talk a bit about the process, sketches and mood board for the project below.

This project provided me was a great opportunity to explore some sources of inspiration that fascinated me for a very long time, such as the famous Sanborn Maps, old stamps, victorian opulence and some occult illustrations. Last but not least, I was able to fully leave my comfort zone and managed to include illustrated elements, present some rough sketches to a pretty wide audience and receive feedback. 
Final poster
First messy sketches
Few instances of the letter S
Breakdown to show different parts of the letter
This wasn't included in the final poster but I hand lettered the name of the exhibition while trying to find some connection between the letter S and the Sanborn Maps
Making good use of old type specimens
More explorations
Manicules from sketch to rock'n roll
Different instances of the poster
Last step was adding some distress and texture
Few shots from the event
Posterjam Offbeat - S Poster
Published:

Posterjam Offbeat - S Poster

Poster featuring the letter S, designed for Posterjam Offbeat x Type Thursday Bucharest

Published: