Creating a positive identity and new housing development for the social housing sector. Case study: London Housing.

The old council houses has negative image for the past years. The media and public have stereotypes and negative perception about the social housing sectors and its tenants. People think the social houses are not meant for everyone but just the poor.

Owing to this, it has left a lot of homelessness people and young people unable to afford homes.

This has caused for an opportunity to create a more inclusive housing identity to accommodate all categories of people to help everyone fulfill their dream and have a welcoming environment.