Portland State University
Rebrand Applications
Rebrand Applications
As part of the rebranding team for Portland State University, months of research, planning, and concepting converged into a fresh cohesive rollout. Urban, connected, diverse, and progressive, its voice now reflects the university's most important features. The overhaul included a comprehensive brand standards guide, university website redesign, alumni magazine template, admissions materials, and a new MBA brochure. Each application elevates the perception of the university and connects the university to both its students and the city.
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Design Firm: Sockeye Creative
Role: Designer
Admissions Design Team: John Fisher, Rob Wees
Creative Director: Peter Metz
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Print Magazine, 2009 Regional Design Annual, Merit (MBA Brochure)
HOW Magazine, 2006 Self-Promotion Annual, Merit (Admission Materials)
Design Firm: Sockeye Creative
Role: Designer
Admissions Design Team: John Fisher, Rob Wees
Creative Director: Peter Metz
