Honda's FCX Clarity is its introduction into the hydrogen-powered cars; the fuel cell converts hydrogen and oxygen into water, producing electrical energy and leaving only clean water as waste. Marketing agency George P. Johnson brought on Second Story to create series of interactives and information graphics to tell the story in a clear and entertaining way. Environmental graphics were created to help visitors navigate the interactives and more easily understand how this developing green technology works.

Design Firm:    Second Story
Role:    Information Designer
Art Direction:    Hush Studios