Nike 6.0
2008 Website Redesign
2008 Website Redesign
Nike 6.0 is a fast-growing force to be reckoned with. Gaining both street cred and market share, Nike launched 6.0 into the global stratosphere in 2009 — and therefore needed to migrate the existing independent website to the nike.com system. Working closely with both the client and R/GA, the brand was translated into the new operating system without losing its energetic youthful voice. Visitors got more contextual video, photos, and athlete content than ever before and event wins could be posted instantly.
Design Firm: Nemo Design
Role: Lead Interactive Designer
Art Director: David Ewald, Steve Hoskins
Development: R/GA New York
Design Firm: Nemo Design
Role: Lead Interactive Designer
Art Director: David Ewald, Steve Hoskins
Development: R/GA New York
