Finalist of Talent Design by Volkswagen 2019
With the Urban Xperience theme, the main idea of Volkswagen Noma is to change the way people shop and travel trought the city. The concept is a fixed store, like a pop up store, which has two small vehicles, which are two individual mobile stores. These vehicles offer both a ride-hailing service and a small fitting room, with an intelligent mirror and e-commerce integrated. This way people can travel while trying on clothes and shopping, creating a totally new urban experience.
