SCHIN PROUD
Schin is the 5th largest Heineken brand in the world in volume sold. A light beer, for the mainstream Brazilian consumer. To launch the brand’s new positioning, we created a campaign about values, truth and beliefs, with real costumers on roles they rarely see themselves in advertising: as protagonists.
Schin is the 5th largest Heineken brand in the world in volume sold. A light beer, for the mainstream Brazilian consumer. To launch the brand’s new positioning, we created a campaign about values, truth and beliefs, with real costumers on roles they rarely see themselves in advertising: as protagonists.
Film - Campaign
Film - Copa do Nordeste - Football Sponsorships
Film - São João
Sao Joao festivities are extremely popular in Brazil's largest cities.
Sao Joao festivities are extremely popular in Brazil's largest cities.
