Sotto is an authentic Italian trattoria inspired by the idea of malfatti—translated into English as “poorly made”—which symbolizes the ideal that the best meals are simple, straightforward dishes made from the highest quality ingredients. Taking design influence from the Futurist movement of early 20th century Italy, we created an identity that’s undeniably Italian while giving the restaurant concept a modern aesthetic. From the hand-drawn typography to screen-printed menus, our design work elevates Sotto’s rough, haphazard appeal and handmade originality that parallel the malfatti ideal.
 
See the whole project at bldgrefuge.com
Sotto
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Sotto

Brand Identity

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Creative Fields