OPPORTUNITY

Design a new brand and innovative packaging solution for a product that currently has packaging issues.

 

SOLUTION

I redesigned sugar packaging by placing it in a sturdy box, which is lined with plastic to ensure durability. The lining keeps moisture out and keeps the sugar from leaking. The lid on the spout doubles as a measuring cup for baking ease. Finally, the handle on top adds ease for toting and pouring. 

 

Modsuga is a Renwo (“Renaissance Woman”) product that aims to help young women in a fast-paced world to be able to quickly cook a meal for their families without the hassle. Modsuga also provides other uses for sugar on the packaging to add a few more super-woman abilities to their tool belt.