Eden Wells's profile

Penguin Book Awards - Wonder

Penguin Book Awards 2019 - Wonder 
The Brief was to create a book cover for the Penguin Book Award. Additional advertising material was produce to promote the book. For this I chose to create a point of sale display and a short video to assist in the promotion of the book. The point of sale display will be placed into book shops and be composed of many smaller features to make the larger P.O.S. 

The book cover features a hanging mobile that has a space theme. This is largely represented in the book and so made sense to be the main feature. The space man character represents August or Auggie as people call him, the main character. 
This is the point of sale display. It gives the stand a dominating approach and therefore it cannot be missed by a person. Both displays consist of wobblers, bookmarks, a mobile to attract attention along with a poster behind it and then the book itself. The bookmarks are free for children to take for free with inspirational quotes on them, they hopefully give inspiration into how to be kind to others.
Penguin Book Awards - Wonder
Published:

Penguin Book Awards - Wonder

Published: