FORGE
Create a brand for an innovative alcoholic beverage which is rooted in a strong sense of place.
Forge is a new brand of Mild Ale. During the industrial revolution (for which the Black Country is known) Mild ale was the drink of choice for foundrymen who quaffed the beer throughout the working day. However with dwindling presence it was time to relight the nations passion for mild. Forge is aimed at the young professional, a beer connesieur seeking to try new exciting things.
