AdLab work
Client: Susan Lawrence NYC
Susan Lawrence, a clothing company in NYC approached our team in AdLab to produce a brochure for their company.
The cover was produced with patches of their own clothing material and because they wanted to emphasize the use of print and pattern on their clothing, I decided to use yet another cloth pattern as the background for the copy sections.
Because everything was so bright, I decided to make it less gaudy looking by using tones of grey,black and white, also playing with the opacity in the images.
Client: Susan Lawrence NYC
Susan Lawrence, a clothing company in NYC approached our team in AdLab to produce a brochure for their company.
The cover was produced with patches of their own clothing material and because they wanted to emphasize the use of print and pattern on their clothing, I decided to use yet another cloth pattern as the background for the copy sections.
Because everything was so bright, I decided to make it less gaudy looking by using tones of grey,black and white, also playing with the opacity in the images.
The white rectangle on the left page, indicates a cut out. The idea was that the front page would have a cutout showing the logo on the right page above.
Rough Sketches
