Meye is a digital platform with high-end content and marketing strategies for the independent optician.
During my work in the marketing agency Yellow and the Unicorns, as a graphic designer and art director,
I was asked to design the brand identity for Meye from the base. This brand is a revolutionary digital platform with online and offline contents for opticians. It's young and fresh, digital and funky. Thanks to this platform opticians could order and personalized campaigns, download fashion pictures and social media content. Apart from the brand identity, I was asked to design and think about concepts, for the optical digital world, as for social media, but also print materials such as posters, flyers, magazines...
