Coenie Grebe's profile

Road Lodge "The Real Cost"

Road Lodge: The Real Cost

When it comes to holidays and occasional travel, the City Lodge Group not only competes with other  hotel chains and Airbnb – they compete with the homes of friends and family. Truth is, in these tough economic times many of us opt for this “free” option.

Although staying with the family might be free, there’s a real psychological, sometimes physical and often financial cost to it. It seems to be a universal experience that ‘free’ comes with baggage. And when you weigh these things up, the nightly rate at a CLG hotel seems like (even more of a) bargain.

When you way up the real cost of staying with the family, staying at a City Lodge hotel is better than free. Actually.
Lumpy Futon
Night Weeping
Pleasure Cave
Awards      
D&AD Wood Pencil (Radio & Audio Campaign)
D&AD Wood Pencil (Radio & Audio Campaign)
D&AD Wood Pencil (Writing For Radio & Audio)
D&AD Shortlist (Radio & Audio)
D&AD Shortlist (Radio & Audio)
Cannes Campaign Gold (Writing)
Cannes Campaign Gold (Writing)
Cannes Campaign Silver (Radio & Audio)
Cannes Campaign Bronze (Social Behaviour & Cultural Insight)
The One Show Silver (Broadcast Campaign)
The One Show Silver (Craft Writing Campaign)
The One Show Bronze (Broadcast Campaign)
The One Show Bronze (Craft Writing Campaign)
The One Show Bronze (Custom Content)
The One Show Bronze (Craft Writing Campaign)
The One Show Bronze (Craft Use of Music)
​​​​​​​Loeries Grand Prix (Internet & Mobile Audio Commercials)
Loeries Campaign Gold (Internet & Mobile Audio Commercials)
Loeries Campaign Craft Gold (Direction)
Loeries Campaign Craft Gold (Writing)
Loeries Campaign Craft Gold (Performance)
Ad Of The Month (Radio 1st)
Ad Of The Month (Radio 2nd)
Cannes Campaign Silver (Radio & Audio)
Cannes Campaign Bronze (Social Behaviour & Cultural Insight)
Loeries Grand Prix (Internet & Mobile Audio Commercials)
Loeries Campaign Gold (Internet & Mobile Audio Commercials)
Loeries Campaign Craft Gold (Direction)
Loeries Campaign Craft Gold (Writing)
Loeries Campaign Craft Gold (Performance)
Pendoring Awards Grand Prix (Umphetha Award)
Pendoring Awards Gold (Radio Campaign)
Pendoring Awards Craft Gold (Performance)
Pendoring Awards Craft Gold (Writing)
Pendoring Awards Craft Gold (Sound Design)
Ad Of The Year (Radio & Audio 1st)
Ad Of The Month (Radio & Audio 1st)
Ad Of The Month (Radio & Audio 2nd)



Road Lodge "The Real Cost"
Published:

Road Lodge "The Real Cost"

Published:

Creative Fields