Festival Project
This project consisted of designing a website and visual system for a festival of any kind. The location had to be relevant to our event and benefit a cause/organization of our choice. Our festival had to feature at least five programs of our choosing relevant to the cause being supported. From this assignment, I learned and practiced how to create an identity and brand for an event including a logo, fonts, colors, patterns and was able to continue furthering my skills using HTML and CSS languages.
I designed a three day festival for women dedicated to self-care and wellness. Each program was focused around nourishment and personal development as well as building a community amoung women in the Bay Area. I planned this event to be both held by the Womens Building of San Francisco as well as supporting the organization. Because my target audience was women ages 18-30 years old, I wanted my website to be youthful, colorful, modern, and playful. I created this site using all original assets and illustrations.