Swansea Young Single Homeless Project - Brand Identity
Swansea Young Single Homeless Project provides practical and emotional support to young people, some of whom have faced many challenges in their lives. They provide accommodation and a safe and caring environment where support is tailored to individual needs, and their services empower young people to take control of their lives.
A carefully crafted logo, that along with the simple geometry of a house, evokes the expressive feeling of empowerment. The logo stacks the name in an architectural three-line configuration and pairs it with the house symbol. The colour red for the figure symbolises positivity, action, confidence, and courage.
Services: logo design / brand identity / stationery / marketing collateral