The Yellow Panda Project was about developing a brand and exploring it's visual identity along with the creation of one of it's products in the retail sector.
The logotype has been created after exploring various forms, type and structures.
Minimalistic approach has been taken for the final outcomE.
After the creation of this corporate identity, greeting cards were thought of as the product. Almost 15 illustrations based on relatable ideas were made for making this series. These illustrations were then printed out.
The illustrated Yellow Panda series for the development of greeting cards
