JANUARY 2019
CLIENT: Intersport
AGENCY: Random Studios
ROLE: Lead UX Designer
DELIVERABLES: Facilitated client workshops (Ideation workshops), created a experience future vision, hands on Interaction Design (flows & wireframes) for the first phase of this ongoing project
DELIVERABLES: Facilitated client workshops (Ideation workshops), created a experience future vision, hands on Interaction Design (flows & wireframes) for the first phase of this ongoing project
BRIEF
Working with the studio to guide their client Intersport through a rapid and strong Discovery, Define and Design process,
aimed to co-create a Store of the Future vision for their Frederiksberg shop (Copenhagen),
while delivering an MVP as a first step towards it.
THE WORKSHOP
A full day workshop with the client to:
1. Recap on the research highlights
2. Analyze the different shopping experiences
3. Define opportunity areas
4. Brainstorm ideas
5. Prioritize areas to focus on for Phase 1
CONCEPT 01
An interactive tool to help customers compare 2 physical products and choose the best one for them.
MVP would allow users to compare boot rankings by number of goals, passes, etc, but also based on staff member recommendations.
