Logo for an organizations that identifies and connects schools to programs that help in the challenges  school administration, teachers and parents face regarding social, identity, and learning.

This logo was chosen representing a tree for growth, stars representing success and the stars connecting representing the vast programs to be found. The colors are bright giving a feeling of youth, energy, and diversity.

Round 1 The first concept has a corporate look. #2, which I thought represents the organization best as the puzzle pieces represent connecting programs to the schools. #3 was an attempt to accomplish #2, but a little more conservative. I thought #4 could be too creative looking for the organization, but turns out, this was chosen.

The goal was to solve the visual problem in a few different ways giving enough choices that best represents the organization.

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Initial sketches

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Round 2: Final 2 logos. #2 was chosen with minor modifications.

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Colors and fonts. The font is modern, simple and clean representing the organization. The colors are bright and energetic. The pallet is chosen from different parts of the color spectrum  representing diversity.

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Here is how the logo may look on branded materials.