Client : Sing After Storms - A new play (RELEASED)
Overview : Christa, the director of the play wanted me to help her create a visual language of the marketing material for the first staging of her play in Washington Heights, New York. This idenity came about as I toyed around with the visual language that was very graphic and rigid.
Year : 2014
Client - Dancewave (RELEASED)
OverView - Dancewave is a non-profit dance academy that focusses on creating a nurturing environment for a diverse Brooklyn community through the medium of dance education. This identity has been visually derived from the iconic Brooklyn bridge that symbolizes the convergence and divergence of different people and ideas.
Year - 2013
Client - Brooke Bond (PROPOSED)
Overview - Brooke Bond is a mother tea brand in India. They needed to change their age old mother brand identity to something premier, modern and edgy. The above logo portrays Brooke Bond as the house of experts in tea production offering only the best, most premium tea.
Year - 2008
Agency - Lintas dCel
Client - Amante Lingerie (RELEASED)
Overview - Amante was launching a new product line of seamless bras.
Year - 2012
Agency - Happy, Bangalore
Client - Flipkart (PROPOSED)
Overview - Flipkart, India's largest e-commerce site, prides itself on its own Supply Chain Management System. So they decided to copyright it by giving it a name and an identity. The above is a proposed identity which plays around with the form of a DNA and a barcode.
Year - 2011
Agency - Happy, Bangalore
Client - Flipkart (PROPOSED)
Overview - Flipkart was launching it's own online store to buy music, apps and games. Above is a proposed identity for the same.
Year - 2012
Agency - Happy, Bangalore
Client - Bunglow 927 (RELEASED)
Overview - An independently owned furniture studio located close to Mumbai in a rather charming coastal location called Alibaug. The owner wanted the identity to be borrowed from his own contemporary furniture design style.
Year - 2011
Client - ICICI Prudential Health Claims (PROPOSED)
Year - 2008
Agency - Lowe Lintas, Mumbai
Client - MYA, India (PROPOSED)
Overview - MYA (MokshaYugAccess) leveraged on a microfinance business model primarily based on the farm to folk supply chain revolution. They started with millk and wanted to move to having their own retail store that sold fresh fruits and vegetables made available directly from the farmer to consumer. The Good Chain is the name for their first retail store launched in Bangalore, India. Above was a proposed identity  for the same.
Year - 2012
Agnecy - Happy, Bangalore
Client - ICICI Bank CSR Inititative (PROPOSED)
Overview - iGive enables ICICI employees to be involved in social causes.
Year - 2011
Client - Lowe Lintas Pvt. Ltd. (PROPOSED)
Overview - The above was a symbol created for 'JOINED', a unit that was in the process of being launched in the year 2008. Sadly, it never saw the light of day. The brief was to work on an identity that portrayed a multi-functional platform offering digital and media related solutions. Hence a fish that walks and flies.
Year - 2008
Client - Personal (RELEASED)
Overview - Potpuree is a privately owned restaurant in Bangalore that serves a variety of cuisines. The client wanted to potray his restaurant as a place thats friendly, accesible and a fun hangout.
Year - 2010
Client - MYA, India (PROPOSED)
Overview - MYA (MokshaYugAccess) leveraged on a microfinance business model primarily based on the farm to folk supply chain revolution. They started with millk and wanted to move to having their own retail store that sold fresh fruits and vegetables made available directly from the farmer to consumer. The Good Chain is the name for their first retail store launched in Bangalore, India. Above was a proposed identity  for the same.
Year - 2012
Agency - Happy, Bangalore
 
Client - 22Scope Motion Pictures (PROPOSED)
OverView - 22 in hindi is 'bi-ees'. Together 22scope means biscope. 
Year - 2008
LOGOS
Published:

LOGOS

A few published and unpublished logos that I worked on.

Published: