Eurobank Cyprus has launched a campaign to communicate

its new slogan: “Always a step ahead”.

The creative idea here is the effect of reflection.

It symbolizes the ability of the bank to act today

but also to envision tomorrow.

Every print ad focuses on what Eurobank Cyprus does to meet

the personal and business needs of Cypriot people. But, what really matters

for the bank is how its actions will reflect on their tomorrow.