An off-beat web video series promoting the San Diego Zoo's Safari Park. Let's get weird they said.

Let's.

This might have gotten a little too weird, it ended up getting killed by some board-members. Our clients (the Marketing group- who fought for it, and still stood behind it) entered it in the San Diego Ad Club awards where it won Best Campaign That Never Ran (or something to that effect).

Nevertheless, It was a fun to shoot and I learned to the importance of having an actor who can can be collaborative and do great improv on this one.