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Bēhance

7-11 Coffee Mug Designs

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  • A while back I got to work on a 7-11 coffee mug design (pictured below). For those of you who frequent 7-11, you may have purchased my mug, so thanks! You helped it become the top-selling coffee mug in 7-11's history. For those of you who haven't purchased it, there's still may be some in stores. Go get you one!
  • After the success of the original mug, we were approached again to design a new series of mug designs. This time around though each season would receive it's own design. Here you will see my first pass at each season. We took it a bunch of different directions and threw in another designer after this round, so I wanted to share my own designs here. Ultimately the client felt that these designs wouldn't be successful so they went another direction. Such is the creative life. Thanks for looking!