Art direction and creative assistance for the development and promotion of AW18 campaign. Responsible for graphic design and team coordination, including designing digital and printed pieces, creating campaign visuals for lookbook and online shop, designing textile prints, newsletters, banners, flyers, and social media content. Also responsible for print advertising design for stores, magazines, and billboards, as well as product catalog and printed lookbook design for stores. Other responsibilities include retouching and digital treatment of images, designing labels, bags, and packaging, and managing schedule and suppliers.