Characteristic wine, characteristic winemaker. Ifj. Márkvárt János's winery looks like a car mechanicer workroom, he drives a retro Zsiguli to the vineyards every day, he's got craggy personality but really in a good sense. The label concept based on the characteristic elements of the vine, the car and the way to the vineyards, because this is Márkvárt János and also the brand.