BRIEF
Design and make a book showing typographical connections.
Design and make a book showing typographical connections.
Create a poster to go with the publication.
DESIGN
The publication shows a journey from the 1920 swiss style to the 1960's where the typeface Neue Haas Grotesk was renamed Helvetica. Each connection is visually represented and a brief narrative is also included.
CONNECTIONS
Swiss Style - Jan Tschichold - Ernst Keller - International Typographic Style (1950) - Josef Muller Brockmann - Neue Grafik - Akzidenz Grotesk - Helvetica.