Starr Tincup Rebrand
Within the human capital market Starr Tincup is well-known for taking a different approach. The owners don't mince their words, and that philosophy carries through in their approach to marketing within the space. In early 2009, the company changed its focus to deliver creative as well as strategy within this space, and it was time for the brand to grow without losing it's edge.
Old logo.
Primary logo
Firecracker business card with fuse
Stationery package
Email and landing page
Embroidered patch for company work shirts (Overstarched Dickies Shirts)
Marketing strategy book
Alternate logos and social media icons
