GUOTIE HOTPOT RESTURANT
ART DIRECTOR & ILLUSTRATOR
2015.08
GUOTIE is a hotpot restaurant chain in Yunnan which is famous for its spicy taste and abundance of choices. The name GUOTIE is combined with two Chinese words “huoguo” and “taotie” which means hotpot and a kind of mythical ferocious animal. Adopting such two images as a part, the design is also matching Chinese traditional color in order to create the mysterious and charming image.
