2 Nights, 4 hours of discussion & 12 rendered drawings all to create 8 sets on 1 day for Britannia Nutri-Choice Shoot.
This shoot was for Britannia Nutri-choice biscuits. The art team headed by Pooja, created 2 parallel sets in a studio which made 8 sets in 1 day achievable. The 2 main themes were- 1. Expectation, 2. Reality, with the respective color palette. Our main colors were in pastel shades and the props were mostly in white or black.
I have put down my process of creating the visuals for the shoot which enabled the team to bring life to the Director's vision.
Sketches created after a detail discussion with the Director.
Views of the set created using Google Sketch up and then rendered on Sketch up using V-Ray Software and finally the actual set on the day of shoot.
Few more glimpses of the sets. Watch the entire film on :
