project // UCSD + Academic Connections

category // environmental signage

director // maelin levine

creatives // jill bennett + amanda guest

 

CHALLENGE // To create seasonal wayfinding signage that is dynamic and youthful to accompany the identity of UCSD's summer program for high school students, Academic Connections.

 

SOLUTION // Pulling from the identity of the Academic Connections brand, clean type, blocks of bold colors and patterns were used to create simple, clear signage. By strategically placing signage, ease was created for parents dropping off students and for students during their stay.