Teachers consider lack of motivation as a main problem children have while studying English.
In this new advertising campaign for English First we decided to show a real benefit from
knowing language – you can get twice as many gifts on Christmas.
In this new advertising campaign for English First we decided to show a real benefit from
knowing language – you can get twice as many gifts on Christmas.
Client: English First
Agency: SLAVA / Creative Directors: Victor Sokolov, Denis Lapshinov / Associate Creative Director: Eugene Pakhmutov / Art Director: Sergey Bisenbaev /Copywriter: Alexey Konoplev / Account Managers: Ksenia Luzhnova, Ksenia Rubtsova
Director: Margus Paju / DOP: Heiko Sikka /Production: Nafta Films
