This piece was created for a University competition to create a 'Seasons Greetings' card for the Vice Chancellor of the University.

I wanted to created something that was simple but seasonal, which could be identifiable across different cultures, so I chose to use snowflakes. 

I chose to use only white to texture both the backdrop and the snowflakes, but subtly used coloured lights to bring tone and shadows to the snowflakes. These lights also gave a metallic, shimmering quality to the flakes in the foreground.

I created the animation in Cinema 4D and the type in Illustrator.