Bennie's Brunch
Cooking up something different.
Cooking up something different.
Inspired by 1930’s cartoons, the restaurant branding we created for Bennie’s Brunch fuses a vintage style logo design with a minimal, modern look. We came up with the name based on traditional American diners that were often named after the proprietor. We then felt we needed a friendly character that people could relate to. Staying with the retro theme, we researched the styles of vintage cartoons. After a process of creative development the smiling Bennie was finally born, always happy to serve.
A friendly and approachable restaurant brand.
Our modern fused with vintage approach was carried on throughout all print items and apparel, making sure that the graphic design was clean and uncomplicated while still maintaining a retro feel. The outcome is branding that makes the restaurant stand out from the crowd but not appear exclusive; keeping it friendly and approachable.
To see more of our work visit crate47.com
