A brand refresh is a makeover for Geyon Spa

A refresh can keep or update recognized visual elements. Or a new look, tone and presentation of the overall 
style will bring new recognition. A brand refresh maintains a visual connection to how the brand identity was 
seen before. But the "new suit" makeover is up-to-date, vibrant and designed for today's audiences.




From the moment you step into The Spa at The Broadmoor, you have embarked on an extraordinary journey of rejuvenation, balance and pure relaxation. 
Our Forbes Travel Guide Five-Star Spa follows the footsteps of our founders, Spencer and Julie Penrose, who traveled the world to create an oasis of culture in Colorado Springs - then considered the uncivilized West. 

Our skilled spa practitioners honor this tradition with restorative treatments that are tailored to 
address the unique needs and wellness goals of every guest in a luxurious yet serene setting.

Spa Rebrand Project
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Owner

Spa Rebrand Project

We believe in storytelling through design and the connections they can make with consumers. Stories that remain relevant and credible and are bro Read More

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