Because asthma is symptomatic, patients react to their symptoms instead of taking action to prevent attacks. This leads to overall poor compliance and poor management of their disease. The Symbicort SMART 30 Day Challenge was created for both doctors and patients to help change behaviour. Based on the principle that it takes 30 days to form new habits, The Symbicort SMART 30 Day Challenge helps patients reach their goals while rewarding them for maintaining their treatment.