Kabanos is a traditional Polish dry sausage famous for its spicy, smoky taste and a long, distinctive shape.

As they are perfect as an appetizer, one of the biggest and the most technologically advanced meat producers in Poland decided to enter the market with a smaller, handy package.

We created the packaging of the entire line where different colours represent different flavours. We also decided to use discreet photos that additionally describe every flavour. Minimalistic and simple design focuses on the product’s values and its attributes. The sausages are clearly visible because of a foil see-through window in every single package.