Over a years worth of interactive, animated and video-based digital promotions I designed while at American Apparel, including eye-catching homepage promos, outdoor digital billboards, lookbooks, store tools and new functionalities.
Shop By Color
A Video promotion for the American Apparel online store
A Video promotion for the American Apparel online store
Valentines Day 2012 by American Apparel
An interactive grid of products animated in varying methods, all with jQuery
An interactive grid of products animated in varying methods, all with jQuery
American Apparel Swim Lookbook 2011
An animated promotion featuring a dynamic scrolling animation without the use of Flash for optimum viewability.
An animated promotion featuring a dynamic scrolling animation without the use of Flash for optimum viewability.
Holiday Lookbook 2011
An interactive online magazine featuring the ability to hover over any garment and click to purchase
An interactive online magazine featuring the ability to hover over any garment and click to purchase
Jeans by American Apparel – Product Launch
Introductory landingpage introducing slideshows and videos of the company's first line of jeans.
Introductory landingpage introducing slideshows and videos of the company's first line of jeans.
Sale Landing Page
The Sale landing page for AmericanApparel.net, demonstrating the 6 languages each website graphic is designed in.
The Sale landing page for AmericanApparel.net, demonstrating the 6 languages each website graphic is designed in.
American Apparel Watches Finder
An interactive widget for the online store that filters the different brands in a visually interesting solution.
An interactive widget for the online store that filters the different brands in a visually interesting solution.
Customize Product Module – American Apparel Online Store
An interactive popup that enables customers to customize garments with clipart and their own graphics, and have them shipped to their door.
An interactive popup that enables customers to customize garments with clipart and their own graphics, and have them shipped to their door.
American Apparel Mobile Checkout
Done in multiple languages, shown here in Japanese
