The Dude Loungewear

Developed a new collection of loungewear for Tommy Bahama utilizing cutting-edge Japanese technical fabrics. Work included illustration and gift packaging design. Interior chambers kept the shirt and short positioned neatly within the box. Pineapple-shaped windows allowed guests to experience the hand feel of the fabric. The pineapple off-cuts were not wasted. They were printed and offered as complimentary gift tags at the register.